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Author : My Dirty Little Bitcoin Secrets PDF EBook by Ofir Beigel
1. Submitting a link is probably the best way to drive traffic to a specific URL. 2. Links submitted to Reddit, surprisingly enough are “DoFollow” links which help your SEO efforts. Rule #1 – Use the entire link real estate you are given. When you submit a link to Reddit you are required to enter the following. Title for the URL. The URL itself. A subreddit to post the URL. Make sure to make the most out of all of these. Title – This is probably the most important part. This is why you should never use the “suggest title” option. The title should be catchy, make people want to click it and still be related to the actual content. Remember! Your audience won’t tolerate cheap marketing tricks. Think interesting and elegant. Use numbers to differentiate yourself from other titles. Here is a good example for a title. The URL itself – not much to say about this, just enter the URL as is. Your selected subreddit – Most of the times you won’t be limited to posting your URL in only one subreddit. Having said that, I wouldn’t post any link in more than two main subreddits of your relevant audience. Reddit will also stop you from reposting your links over and over at some point. The key thing to remember is “Don’t abuse the system”.
Think about giving actual value. If you think this link will be relevant to two or even three different subreddits, then post it there as well. But let’s take Bitcoin again for example. I know that the majority of my audience is subscribed to r/bitcoin and the newbies are probably also subscribed to r/bitcoinbeginners. So I might post a general post about the future of Bitcoin on both subreddits, but if I was posting about entry level stuff I would only post it on r/bitcoinbeginners. The photo – I know, I know, I’ve never mentioned a photo before. But just like a post on Facebook, when you post a link to Reddit and it has an image on that URL it will normally take the first image on the page and put it as a thumbnail. This is a huge advantage for your CTR if you use this correctly. What I usually do is create a specific Meme for each of my posts and make sure to put that Meme as the first image on the page. This creates a thumbnail of that Meme, which people usually identify but can’t read (because of its size), hence making them click the link. Also, if you post a link to YouTube on Reddit, users will be able to watch the video from within Reddit which will probably help it get more up votes.
Rule #2 – Always test your content for the best suitable audience. We’ve talked before about the fact that most of the time you will be able to post your link at different subreddits. Use this to test out which links work best with which audiences. Keep track of the number of up votes/down votes you’ve gotten for your past links (I just use a simple Excel sheet) and the next time you have multiple options to where to submit a link choose wisely. Rule #3 – Not all URLs are created equal. Whenever you post a link to Reddit the URL will appear to the right of it. This has several impacts. If your URL is “spammy in nature” less people will click on it. For example, when I started out, my domain name was BitcoinWithPaypal.com – since I wanted to teach people about buying Bitcoins with PayPal and needed to get better SEO results. Having said that, that domain name isn’t the most reliable one you can choose for a subreddit of Bitcoin savvy people. It isn’t elegant and it has affiliate marketing written all over it. This gave me a really hard time to get people clicking on my links. Some people even commented about the domain without actually clicking on the link itself. Reddit has a sophisticated way of filtering out abused URLs.
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