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Author : My Dirty Little Bitcoin Secrets PDF EBook by Ofir Beigel
This means that if the server is physically closer to that computer, he will reach the files faster and your website will load quicker. Don’t take this recommendation as a must, but if your target audience is in the United States, don’t host your website in Asia. Make sure there’s a money back guarantee. This is a standard for many hosting companies today. Just make sure that if anything goes wrong and you’re not satisfied with the support you can always get a refund and choose another provider. There are so many hosting companies that the options are limitless, that’s why most hosting companies will make sure to give you the best service possible so you won’t leave - make sure you get it. The next thing you’re going to want to do is install a Content Managing System, or CMS, on your hosting plan. This will allow you to easily write new pages for your website and control everything that goes on behind the stage. The most popular CMS today is WordPress and I highly recommend using it since it’s highly customizable as well. You have all sorts of plugins and themes you can choose in order to make your website look and act exactly like you want it. And the best part about it is that it’s absolutely free. Since I don’t want to deal with many technical issues about setting up a website in this book, here is the best guide I could find on the web on how to install your CMS. It’s a step-by-step guide, including screenshots. It was written by a site called WPBeginner (stands for WordPress beginner).
This is an amazing resource for all of your WordPress needs and I find myself visiting it frequently myself. If at any point you still can’t seem to work things out, WPBeginner also supplies a free WordPress blog set up service. WordPress websites use “themes” to design a site. There are endless amounts of themes available for WordPress. Just Google “WordPress themes” and you’ll see what I mean. Many of the themes are offered for free in exchange for displaying a link at the bottom of the theme to its creator’s website. There are also premium themes that cost a few bucks but usually look way better than the free themes. When starting out with your MVP, don’t stress yourself too much over your theme, even the default theme should do the trick. Here’s how 99Bitcoins looked when it was in its MVP version. As you can see it was very basic and it worked. Remember, we want to test fast and fail or succeed as quickly as possible so we can plan our next step. You can change your theme from your WP dashboard under “appearance” -> “themes”. If you need further guidance you can take a look at this guide. Now it’s time to add pages of content to your site. You can either write your own stuff or hire freelancers to do it for you. In Chapter 8 I’ll explain all about how you can get people to write content for you or help you with other website-related tasks. For now know that if you’re going to set up your own website it should have at least 10-20 pages of content so that Google won’t consider it to be too low on content.
Also it’s always advised to make sure you have the general pages such as “about”, “contact”, “terms of use” and “privacy policy”. The terms and privacy pages can be created through generators like this one. I’m aware that you are still in the dark about what to write about but we’ll cover a lot of tactics about getting ideas for your blog in Part III - Marketing Your Bitcoin Business Like a Pro. For now just make sure that the general pages are in place. Additional website building tools. There are some very popular plugins and tools you can use that will help power up your website. I’m assuming you’re using the WordPress platform and therefore most of these tools are WordPress plugins. If I not stated otherwise, all of these tools are free of charge. Google Analytics. The standard software for tracking user behavior on your website. Once you sign up you’ll get a code to paste into your site’s header. If you don’t know how to do so just use this tutorial for a simple and easy installation. Also, here’s how to set up goals in Google Analytics. You can also use this guide to install Analytify - a paid piece of software that makes analytics much more user friendly. I doubt if it’s necessary though. Contact Form 7. A WordPress plugin that allows you to implement contact forms within your website. Great for the “Contact Us” page. W3 Total Cache. A great plugin that will boost your website’s loading speed. There are also advanced configuration methods available, but just installing and activating this plugin will make a difference.
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